Hollywood star Audrey Hepburn has been voted the Ultimate Beauty Icon of All Time.
Leading cosmetics and skincare brand Artistry by Amway carried out the research, and the star of Breakfast at Tiffany's triumphed.
American siren Marilyn Monroe sat pretty in the second position, with Grace Kelly in at No3.
The Top 10 list in full:
Audrey Hepburn
Marilyn Monroe
Grace Kelly
Sophia Loren
Beyonce
Brigitte Bardot
Jean Simpson
Kate Moss
Ava Gardner
Scarlett Johansson
The survey of 2000 women across the UK also asked them to reveal their views about beauty.
Two thirds said confidence made them feel more beautiful, with more than half - 57% - claiming that being in love makes them more attractive.
"The study by our cosmetics and skincare brand, Artistry, not only reveals who British women see as the ultimate beauty icon - namely Audrey Hepburn - but also reveals some great insights into what defines beauty and what makes a woman feel beautiful," said Sheryl Franklin-Worth for Amway Uk.
"Our Artistry skincare and make-up collection has been making women feel beautiful around the world for many years now.
"Our ethos is to create the very best formulations possible to help women look and feel the most beautiful they can be, whatever their age and whatever their lifestyle."
Artistry scientists have been hard at work creating a new facial skincare product to deliver perfect skin texture to help the beauty factor along.
The result is Advanced Skin Refinisher. Artistry says it will make skin appear clarified, refined, smoothed and softened for a perfectly youthful, visibly pore-less look.
How could we refuse the offer to try it out?
Among the ingredients wowing your skin is powerful anti-oxidant Lentil Seed Extract, together with extracts of Java Tea and Star Fruit Leaf.
We used it twice daily - a small amount is all that's needed - and true to form, our winter-worn dull skin did perk up as soon as the ASR made its acquaintance.
In a relatively short time it transformed our dry features into an altogether smoother delight.
The proof is available for all to see, of course, but the refiner penetrates well enough for you to feel the difference too. It was a nice job, done well.
The ingredients are kind enough for all skin types, so everyone can start to feel good and look great, in next to no time.
Get connected: www.amway.co.uk
